All Whites, Ferns, and other international teams
Andy Martin - All you expect and less
1170 replies
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Iv got to vent some frustration at NZF!
All this week we have been seeing on TV and radio sport articles on the poor ticket sales for the matches this weekend. Firstly, typically of the general media they take up the negative instead of concentrating on what they should be talking about, The fantasic All Whites and the top class opposition we are playing against. All that is being focused on is a few quotes from Nelson on the state of the crowds.
I have to ask, what has NZF done to promote the matches? The last 2 days in the dominion there has not been a single word in the Dom Post about the matches. If it were the Nix playing a home match, John Mitchell would be on the phone to every jurno getting his slice of the pie in the paper. Yes, there are ads on Radio sport and Sky Tv. But what about targeting the 50/50 fan? The fans that jumped on the World Cup bandwagon who may not know about these games or if they do ( and Im sure they are aware of the matches) NZF has to drive the idea down everyones throat, not just asume that tickets will sell by defult.
NZF you have to learn from 82. We had the whole country All Whites fans 3 months ago, dont take your foot off the throttle! This is the time and these are the matches that we have to use to keep the momentum going! It is pure arrogance to assume that because of the World Cup success that people will just turn up to these matches. You need to market just as much and just as hard as the Bharain game . NZF marketing manager and Media Liason, Pull your fingers out and do some work!!
All this week we have been seeing on TV and radio sport articles on the poor ticket sales for the matches this weekend. Firstly, typically of the general media they take up the negative instead of concentrating on what they should be talking about, The fantasic All Whites and the top class opposition we are playing against. All that is being focused on is a few quotes from Nelson on the state of the crowds.
I have to ask, what has NZF done to promote the matches? The last 2 days in the dominion there has not been a single word in the Dom Post about the matches. If it were the Nix playing a home match, John Mitchell would be on the phone to every jurno getting his slice of the pie in the paper. Yes, there are ads on Radio sport and Sky Tv. But what about targeting the 50/50 fan? The fans that jumped on the World Cup bandwagon who may not know about these games or if they do ( and Im sure they are aware of the matches) NZF has to drive the idea down everyones throat, not just asume that tickets will sell by defult.
NZF you have to learn from 82. We had the whole country All Whites fans 3 months ago, dont take your foot off the throttle! This is the time and these are the matches that we have to use to keep the momentum going! It is pure arrogance to assume that because of the World Cup success that people will just turn up to these matches. You need to market just as much and just as hard as the Bharain game . NZF marketing manager and Media Liason, Pull your fingers out and do some work!!
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^^^ + 1. what the hell is Jamie Cross (oops) Scott doing?
Oceanic62010-10-07 14:14:00
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Devil's advocate in me wonders whether the cost of promotion is commensuarte with the extra bodies pulled in.
Granted, this is a very short term perspective.
Granted, this is a very short term perspective.
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Indeed, I hear crickets. It's starting to piss me off.
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You negative, moaning whingers can never be satisfied, can you? Five months ago, it was: "If NZF don't get good quality opposition out here for home games, we're doomed". They did that.
As Michael Glading says today, part of the problem is that the "general public" don't get that a "friendly" is an important match, and it might take a few years to get that message across. If they were spending big big bux on TV ads etc for the games: (a) given the above, it might not make any difference; (b) people like Napier Phoenix would be screaming that their subs money was being spent without accountability or transparency.
Doloras2010-10-07 13:40:57
As Michael Glading says today, part of the problem is that the "general public" don't get that a "friendly" is an important match, and it might take a few years to get that message across. If they were spending big big bux on TV ads etc for the games: (a) given the above, it might not make any difference; (b) people like Napier Phoenix would be screaming that their subs money was being spent without accountability or transparency.
Doloras2010-10-07 13:40:57
Ramming liberal dribble down your throat since 2009
This forum needs less angst and more Kate Bush threads
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You negative, moaning whingers can never be satisfied, can you? Five months ago, it was: "If NZF don't get good quality opposition out here for home games, we're doomed". They did that.
Would you really call Honduras B quality?
Three for me, and two for them.
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Would you really call Honduras B quality?
Better than any team in Oceania, or the minor East Asian nations, who would be who we'd usually rate.
Ramming liberal dribble down your throat since 2009
This forum needs less angst and more Kate Bush threads
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yeah I agree with your rant BigDunc. Pretty poor build up to what is a great week for NZ footy.
Founder
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yeah I agree with your rant BigDunc. Pretty poor build up to what is a great week for NZ footy.
This. Just quizzed my work mates who are males in their early twenties who love sport in general but had no clue that the games were on. Funnily enough the only recollection they had about it was something about poor numbers for crowd attendance.
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Just quizzed my work mates who are males in their early twenties who love sport in general but had no clue that the games were on. Funnily enough the only recollection they had about it was something about poor numbers for crowd attendance.
They didn't know the games were on but knew that tickets weren't selling?
Ramming liberal dribble down your throat since 2009
This forum needs less angst and more Kate Bush threads
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You negative, moaning whingers can never be satisfied, can you? Five months ago, it was: "If NZF don't get good quality opposition out here for home games, we're doomed". They did that.
As Michael Glading says today, part of the problem is that the "general public" don't get that a "friendly" is an important match, and it might take a few years to get that message across. If they were spending big big bux on TV ads etc for the games: (a) given the above, it might not make any difference; (b) people like Napier Phoenix would be screaming that their subs money was being spent without accountability or transparency.
As Michael Glading says today, part of the problem is that the "general public" don't get that a "friendly" is an important match, and it might take a few years to get that message across. If they were spending big big bux on TV ads etc for the games: (a) given the above, it might not make any difference; (b) people like Napier Phoenix would be screaming that their subs money was being spent without accountability or transparency.
general public don't understand what a football friendly is or how important it actually is - how does mr glading propse to change this if he can't/won't/doesn't let people know the game is on and important?
Queenslander 3x a year.
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Perhaps all the people who don't think these games are serious will turn out en masse for our next World Cup qualifier against Fiji!
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Perhaps all the people who don't think these games are serious will turn out en masse for our next World Cup qualifier against Fiji!
Haha classic mate
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Indeed, I hear crickets. It's starting to piss me off.
+4,000,000
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yeah I agree with your rant BigDunc. Pretty poor build up to what is a great week for NZ footy.
+1
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yeah, my penis has gotten more exposure
I like tautologies because I like them.
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Despair, angst and finger pointing have started!!
As an observer, may be we can have a pre-mortem of the 2 international friendlies.
After SA WC, supporters and fans were fixated and ready for more. There was a bit of me-racking-more-$$$ in NZF while Australia quietly organised decent intenational fiendly in Europe against a decent team or two. Then two friendliies were announced and after dilly-dallying, the Paraguay game went to Caketin and Honduras game went to Auckland much to the disappointemnt of many fans and supporters in Chch.
At this point, Caption Ryan Nelsen started saying to the media that he might not be available, neither might Winston reid, and those other players would stay and play their stuff in Europe. Wintson Reid was released by A Grant to play but Winston Reid fidgeted big time thinking that he was a big star and this and that. Coach Ricki started saying teh two international friendlies would be thanking the fans and supporters in NZ and everyone in the enlarged squad would get game time.
Honduras announced that 7 of her SA World Cup team would not be coming. Then Santa Cruz would not come iether, and Riquelme was missing as well from Paraguay team.
Thsoe 50/50 soccer people would be turned off after hearing and reading all the above. Inttead of appealing to oval ball and cricket people to come to soccer, they were chided, ridiculed and treated with contempt. Just read the YF forun and you see the points.
Now, with 50 hours to go, someone has great hope that there will be a huge walk up crowd. 12k tickets for Auckland game and 11k tickets for Caketin game have been sold. Would the stadiums be full? Will the weather be scorching hot? Will the 50/50 general public part their $46-$55 per ticket to watch the friendlies?
Many of the 50/50 general public remian unconvinced and uninterested in these two international friendlies. For the Bahrain game, we drove for miles to support the NZ soccer team.
On 13 Oct, we can do a post mortem. Now, try to not abuse me, guys.
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Despair, angst and finger pointing have started!!
As an observer, may be we can have a pre-mortem of the 2 international friendlies.
After SA WC, supporters and fans were fixated and ready for more. There was a bit of me-racking-more-$$$ in NZF while Australia quietly organised decent intenational fiendly in Europe against a decent team or two. Then two friendliies were announced and after dilly-dallying, the Paraguay game went to Caketin and Honduras game went to Auckland much to the disappointemnt of many fans and supporters in Chch.
At this point, Caption Ryan Nelsen started saying to the media that he might not be available, neither might Winston reid, and those other players would stay and play their stuff in Europe. Wintson Reid was released by A Grant to play but Winston Reid fidgeted big time thinking that he was a big star and this and that. Coach Ricki started saying teh two international friendlies would be thanking the fans and supporters in NZ and everyone in the enlarged squad would get game time.
Honduras announced that 7 of her SA World Cup team would not be coming. Then Santa Cruz would not come iether, and Riquelme was missing as well from Paraguay team.
Thsoe 50/50 soccer people would be turned off after hearing and reading all the above. Inttead of appealing to oval ball and cricket people to come to soccer, they were chided, ridiculed and treated with contempt. Just read the YF forun and you see the points.
Now, with 50 hours to go, someone has great hope that there will be a huge walk up crowd. 12k tickets for Auckland game and 11k tickets for Caketin game have been sold. Would the stadiums be full? Will the weather be scorching hot? Will the 50/50 general public part their $46-$55 per ticket to watch the friendlies?
Many of the 50/50 general public remian unconvinced and uninterested in these two international friendlies. For the Bahrain game, we drove for miles to support the NZ soccer team.
On 13 Oct, we can do a post mortem. Now, try to not abuse me, guys.
That's what she said.
I like tautologies because I like them.
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As Michael Glading says today, part of the problem is that the "general public" don't get that a "friendly" is an important match, and it might take a few years to get that message across.
Just call them tests. Problem solved.
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Iv got to vent some frustration at NZF! All this week we have been seeing on TV and radio sport articles on the poor ticket sales for the matches this weekend. Firstly, typically of the general media they take up the negative instead of concentrating on what they should be talking about, The fantasic All Whites and the top class opposition we are playing against. All that is being focused on is a few quotes from Nelson on the state of the crowds.I have to ask, what has NZF done to promote the matches? The last 2 days in the dominion there has not been a single word in the Dom Post about the matches. If it were the Nix playing a home match, John Mitchell would be on the phone to every jurno getting his slice of the pie in the paper. Yes, there are ads on Radio sport and Sky Tv. But what about targeting the 50/50 fan? The fans that jumped on the World Cup bandwagon who may not know about these games or if they do ( and Im sure they are aware of the matches) NZF has to drive the idea down everyones throat, not just asume that tickets will sell by defult. NZF you have to learn from 82. We had the whole country All Whites fans 3 months ago, dont take your foot off the throttle! This is the time and these are the matches that we have to use to keep the momentum going! It is pure arrogance to assume that because of the World Cup success that people will just turn up to these matches. You need to market just as much and just as hard as the Bharain game . NZF marketing manager and Media Liason, Pull your fingers out and do some work!!
[/QUOTE] 100% agree. In fact, I posted this in the Honduras match thread a week ago:
[QUOTE=TopLeft07] NZF need to make sure it happens. They are shooting themselves in the foot if they don't.
These games are way under hyped IMO. NZF need to get moving and spend some money on advertising this. No wonder the tickets aren't selling. Have not seen one poster in town, have not heard any radio ads, barely any tv ads. They are relying on the world cup performances alone to drag crowds in, the WC band wagoners have probably forgotten the All Whites.
Look at the AFL final ffs, look at how many people here in NZ all of a sudden care about AFL when the final comes round - it's purely because of the MASSIVE hype and build up.
I don't care if it's over-hyped, it just needs to be plastered everywhere so that it's not possible that people in NZ don't know it's on or when it's on.
Little rant for you all.
[/QUOTE] 100% agree. In fact, I posted this in the Honduras match thread a week ago:
[QUOTE=TopLeft07] NZF need to make sure it happens. They are shooting themselves in the foot if they don't.
These games are way under hyped IMO. NZF need to get moving and spend some money on advertising this. No wonder the tickets aren't selling. Have not seen one poster in town, have not heard any radio ads, barely any tv ads. They are relying on the world cup performances alone to drag crowds in, the WC band wagoners have probably forgotten the All Whites.
Look at the AFL final ffs, look at how many people here in NZ all of a sudden care about AFL when the final comes round - it's purely because of the MASSIVE hype and build up.
I don't care if it's over-hyped, it just needs to be plastered everywhere so that it's not possible that people in NZ don't know it's on or when it's on.
Little rant for you all.
Fuck this stupid game
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Iv got to vent some frustration at NZF!
All this week we have been seeing on TV and radio sport articles on the poor ticket sales for the matches this weekend. Firstly, typically of the general media they take up the negative instead of concentrating on what they should be talking about, The fantasic All Whites and the top class opposition we are playing against. All that is being focused on is a few quotes from Nelson on the state of the crowds.
I have to ask, what has NZF done to promote the matches? The last 2 days in the dominion there has not been a single word in the Dom Post about the matches. If it were the Nix playing a home match, John Mitchell would be on the phone to every jurno getting his slice of the pie in the paper. Yes, there are ads on Radio sport and Sky Tv. But what about targeting the 50/50 fan? The fans that jumped on the World Cup bandwagon who may not know about these games or if they do ( and Im sure they are aware of the matches) NZF has to drive the idea down everyones throat, not just asume that tickets will sell by defult.
NZF you have to learn from 82. We had the whole country All Whites fans 3 months ago, dont take your foot off the throttle! This is the time and these are the matches that we have to use to keep the momentum going! It is pure arrogance to assume that because of the World Cup success that people will just turn up to these matches. You need to market just as much and just as hard as the Bharain game . NZF marketing manager and Media Liason, Pull your fingers out and do some work!!
All this week we have been seeing on TV and radio sport articles on the poor ticket sales for the matches this weekend. Firstly, typically of the general media they take up the negative instead of concentrating on what they should be talking about, The fantasic All Whites and the top class opposition we are playing against. All that is being focused on is a few quotes from Nelson on the state of the crowds.
I have to ask, what has NZF done to promote the matches? The last 2 days in the dominion there has not been a single word in the Dom Post about the matches. If it were the Nix playing a home match, John Mitchell would be on the phone to every jurno getting his slice of the pie in the paper. Yes, there are ads on Radio sport and Sky Tv. But what about targeting the 50/50 fan? The fans that jumped on the World Cup bandwagon who may not know about these games or if they do ( and Im sure they are aware of the matches) NZF has to drive the idea down everyones throat, not just asume that tickets will sell by defult.
NZF you have to learn from 82. We had the whole country All Whites fans 3 months ago, dont take your foot off the throttle! This is the time and these are the matches that we have to use to keep the momentum going! It is pure arrogance to assume that because of the World Cup success that people will just turn up to these matches. You need to market just as much and just as hard as the Bharain game . NZF marketing manager and Media Liason, Pull your fingers out and do some work!!
Actually the only ads I have seen on Sky have been ads for Skys coverage of the matches.. not for selling of tickets to attend the match! Has there been any advertising by NZF for the matches?
RedGed2010-10-07 18:54:12
Improving,,on the up, a work in progress from Italiano and the Nix. Bring on the bathroom bling in '24! COYN!
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Devil's advocate in me wonders whether the cost of promotion is commensuarte with the extra bodies pulled in.
Granted, this is a very short term perspective.
Granted, this is a very short term perspective.
yep, way too short term imo - 'we' could budget a loss on this and get more bodies into the ground and increase the 'cred' of football
i wonder if NZF 'forgot' about the Commonwealth Games (i do - on a daily basis)
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(b) people like Napier Phoenix would be screaming that their subs money was being spent without accountability or transparency.
Don't be a t**ser, spending money on advertising for the games would obviously be transparent. Pity you can't come up with a decent argument because it is an interesting subject.
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With events like this it is often the timing of the publicity that makes or breaks it. With 2 days to go we can stop holding our breath - the NZF advertising rush isn't going to happen now is it? Maybe NZF don't have any money left? where has it gone [conspiracy theory], Doloras doesn't care, does anyone else? 
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New Zealand v Bahrain....everthing riding on this game..... plus only $28.00 per ticket
New Zealand v Paraquay....friendly...nothing on the game......and tickets cost more
have my tickets though.....cost is a huge factor for so many !!!!
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Pretty sure Bahrain was $35. But i get your point.
Three for me, and two for them.
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New Zealand� v Bahrain....everthing riding on this game..... plus only $28.00 per ticket
New Zealand v Paraquay....friendly...nothing on the game......and tickets cost more
$39 wasn't it?
New Zealand v Paraquay....friendly...nothing on the game......and tickets cost more
have my tickets though.....cost is a huge factor for so many !!!!
I get your point but...TopLeft072010-10-07 21:41:44
Fuck this stupid game
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New Zealand v Bahrain....everthing riding on this game..... plus only $28.00 per ticket
New Zealand v Paraquay....friendly...nothing on the game......and tickets cost more
$39 wasn't it? New Zealand v Paraquay....friendly...nothing on the game......and tickets cost more
have my tickets though.....cost is a huge factor for so many !!!!
I get your point but...
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I haven't heard anyone moaning about ticket prices, but i don't think it'd help when you go on the ticketek website and the default option is $49, I bet that's put a lot of people off. 
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New Zealand� v Bahrain....everthing riding on this game..... plus only $28.00 per ticket New Zealand v Paraquay....friendly...nothing on the game......and tickets cost more
$39 wasn't it? I get your point but...
have my tickets though.....cost is a huge factor for so many !!!!
Fuck this stupid game
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It was $39 for an adult in the cheap seats vs Bahrain or $99 family pass. Same as now.
Difference was that the cheap seats for 14 Nov were similar to the Nix games, this time they are just at the ends.
Difference was that the cheap seats for 14 Nov were similar to the Nix games, this time they are just at the ends.
"Phoenix till they lose"
Posting 97% bollox, 8% lies and 3.658% genuine opinion.
Genuine opinion: FTFFA
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2 things:
* Stop calling them friendlies. In a country like NZ people don't 'get' the term friendly. As Lord Nelsen said "maybe we should have thrown up a trophy and called it a test". Carve a piece of kauri, call it the Sumner Shield, and drop the friendly title
*The momentum is about opposition as much as marketing. No good wasting huge marketing $ on a match against the Cook Islands, but at the same time, now we've got decent opposition (yeah its not Spain or the Italian Diving Squad) there's no point keeping it a bit of a secret.
We need to keepour head screwed on about what decent opposition we can pull. If we can hand it to Honduras and Paraguay, then we can start to take on other team, hell we may even get invitied to play teams overseas.
I still think we should keep baiting the Convicts over their poor world cup performance and get a yearly match against them.
* Stop calling them friendlies. In a country like NZ people don't 'get' the term friendly. As Lord Nelsen said "maybe we should have thrown up a trophy and called it a test". Carve a piece of kauri, call it the Sumner Shield, and drop the friendly title
*The momentum is about opposition as much as marketing. No good wasting huge marketing $ on a match against the Cook Islands, but at the same time, now we've got decent opposition (yeah its not Spain or the Italian Diving Squad) there's no point keeping it a bit of a secret.
We need to keepour head screwed on about what decent opposition we can pull. If we can hand it to Honduras and Paraguay, then we can start to take on other team, hell we may even get invitied to play teams overseas.
I still think we should keep baiting the Convicts over their poor world cup performance and get a yearly match against them.
Yellow Whever Whanganui
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Just quizzed my work mates who are males in their early twenties who love sport in general but had no clue that the games were on. Funnily enough the only recollection they had about it was something about poor numbers for crowd attendance.
They didn't know the games were on but knew that tickets weren't selling?
Didn't know the games were in NZ sunshine. Have to spell everything out for some people
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yeah I agree with your rant BigDunc. Pretty poor build up to what is a great week for NZ footy.
Well said BigDunc.
C'mon NZF, you/Clemenger did a brilliant job at marketing the "One shot for glory" campaign. I wasn't expecting the same expenditure on these two games. However, a wee bit more publicity would have made a big difference.
Advertising agencies may not be cheap, but perhaps it would be worth getting Clemenger to promote future games?
Anyway, bring on Paraguay! I am really looking forward to the big game at the Ring of Fire.
Kilmarnock FC - Scottish Premier League Champions 1965!
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It was $39 for an adult in the cheap seats vs Bahrain or $99 family pass. Same as now.
Difference was that the cheap seats for 14 Nov were similar to the Nix games, this time they are just at the ends.
My seats weren't far from half way which I wouldn't consider 'cheap seats' and they were $39 each. I know they were because I bought 32 of them.Difference was that the cheap seats for 14 Nov were similar to the Nix games, this time they are just at the ends.
Fuck this stupid game
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It was $39 for an adult in the cheap seats vs Bahrain or $99 family pass. Same as now.
Difference was that the cheap seats for 14 Nov were similar to the Nix games, this time they are just at the ends.
My seats weren't far from half way which I wouldn't consider 'cheap seats' and they were $39 each. I know they were because I bought 32 of them.
Difference was that the cheap seats for 14 Nov were similar to the Nix games, this time they are just at the ends.
I've heard of people on aeroplanes being made to pay for 2 seats.. but 32 seats in a stadium... damn... Coke Zero dude...
Yellow Whever Whanganui
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Well said BigDunc.
C'mon NZF, you/Clemenger did a brilliant job at marketing the "One shot for glory" campaign. I wasn't expecting the same expenditure on these two games. However, a wee bit more publicity would have made a big difference.
Advertising agencies may not be cheap, but perhaps it would be worth getting Clemenger to promote future games?
Anyway, bring on Paraguay! I am really looking forward to the big game at the Ring of Fire.
C'mon NZF, you/Clemenger did a brilliant job at marketing the "One shot for glory" campaign. I wasn't expecting the same expenditure on these two games. However, a wee bit more publicity would have made a big difference.
Advertising agencies may not be cheap, but perhaps it would be worth getting Clemenger to promote future games?
Anyway, bring on Paraguay! I am really looking forward to the big game at the Ring of Fire.
Actually I think you might be giving more credit than is deserved there. The whole 'one shot' campaign was focussed around a website and uploaded personal content that never really fired, the logo ended up on a black t-shirt when everyone knew we'd be in white and that white was the colour.
What made that a success was the talk that the game was important and the fact that ticket sales early made people realise it could sell out so sales snowballed. Couple that with a meaningful game, the timeframe, the rewards, the fact it was a Saturday night and it sold itself more than that slogan did (as good as it was).
Good coverage of the first leg and having a live tie didn't hurt either. Remember sales for that were sluggish until we'd done okay in Bahrain (I think).
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It was $39 for an adult in the cheap seats vs Bahrain or $99 family pass. Same as now.
Difference was that the cheap seats for 14 Nov were similar to the Nix games, this time they are just at the ends.
My seats weren't far from half way which I wouldn't consider 'cheap seats' and they were $39 each. I know they were because I bought 32 of them.
Difference was that the cheap seats for 14 Nov were similar to the Nix games, this time they are just at the ends.
I've heard of people on aeroplanes being made to pay for 2 seats.. but 32 seats in a stadium... damn... Coke Zero dude...
Fuck this stupid game
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